The cost of living is through the roof around the world, and we know you're feeling the pinch, because we are too — both as a business and the individuals behind it! We've been receiving more comments about the cost of our bras, so we wanted to take a moment to explain our prices and put your mind at ease.
The Real Cost of Big Boob Bras
When it comes to bras for fuller busts, people are often surprised by the higher price tags. This price difference is rooted in the complexities of design and manufacturing. Bras for big boobs require more material, stronger support structures, and intricate engineering to provide adequate lift and comfort.
For instance, wider straps, reinforced underwires (or in our case, wire-free alternatives), and multiple hook-and-eye closures are common features that contribute to the increased cost. While a standard bra might retail for $30-$50 (or even less in department stores), a well-made fuller bust option is usually going to start at around $60-$70 and is often a lot more.
It's a common misconception that these bras are overpriced simply because of size discrimination. In reality, the additional expense reflects the specialised craftsmanship and superior materials needed to create a supportive, long-lasting garment for fuller busts.
The Difference in Quality
We’re the first to admit that from the outside, our bras look like your average Amazon or department store bra that has no support and only lasts 5 washes, but there's so much more to it. To put it simply, you get what you pay for. We’ve put in the hard yards sourcing the highest quality materials, the best manufacturers, and quality control, to create a wire-free bra that actually gives you the lift and support you deserve.
Take our Basic Bra, as the name suggests it’s not too impressive from the outside. But once you put it on and feel the high quality construction and see our UpLift Tech in action, the price tag makes sense.
Sustainability and Ethical Manufacturing
Here at Sugar Candy we’re as passionate about supporting the planet as we are your boobs. So we spend time considering the most waste-free, eco-friendly solutions so that we can deliver you a durable, long-wearing, sustainable product with as minimal impact on the environment as possible. Unfortunately, this comes at a cost, but it's not something we're willing to compromise on.
We’re also one of the smaller fish in the lingerie sea. As a result, we can only afford to do limited production runs which drives up our cost per piece. We’d love to be doing huge runs like some of the sharks out there, but we’re not there yet!
This does come with its advantages, though! We’re a lot more involved in the manufacturing process than some of the larger brands, so when we were creating the Bestie Bra and realised we had some leftover power mesh, we had to put it to good use. And thus, the Bestie Brief was born.
Shipping Challenges
Finally, let’s touch on shipping, aka one of our biggest frustrations as a business! As you may be aware, we’re based in Australia. If you live in a different country and you’ve ever come to visit us, you know just how far away we are from the rest of the world! As a result flights aren’t cheap, for us or our packages.
In a perfect world we’d love to offer free shipping on every order. Unfortunately our mail carriers consistently raise their prices. We absorb as much of this cost as we can, but in order to keep producing the wire-free bras you know and love, we can’t eliminate our shipping costs completely!
So with that all being said, we want you to know that we understand where every single person who questions our pricing is coming from. We know our bras aren’t accessible for everyone, but hopefully we’ve clarified why our prices are what they are. We’re so grateful for everyone who’s ever invested in our products, and we can’t wait to continue creating bras for big boobs for years to come!
If you have any other questions, our DMs are always open and our customer service team is available Monday-Friday on support@sugarcandybra.com.
Love,
The Sugar Candy Team xo
